Tuesday 11 June 2013

trailer research task

for my first task i have chosen to analyse the film trailer of 'the purge'. i have chosen to analyse this film due to the fact i believe that it is a great example of how new films in the udustry use trailers to attract its target audience through using; sound, music, mise-en-scene and much more.

the music used in the trailer is a very affective way off setting the tone of the production. For example they have used juxtaposition to show the contrast and the meaning of the film.  this is shown in the beginning of the trailer as it starts with a very calm piano playing in the background as there sound of shots of family and friends smiling togethere and then it changes to the piano being covered by the aggressive noise of gun fire and mayhem in a city centre.  This is a clear demonstration of how sound and music are affective in the film industry is used to create a better viewing.

The mise-en-scene of this production is also very audience and storyline specific as a lot of the props used represent power and strength.  for example the huge metal gates around the houses and the numerous number of weapons that are shown in the trailer expresses to the audience. To extend on that the mise-en-scene is one of the most important aspects of a film production s it enable the audience to capture the scene and add affect to the situation in the shot.

Also a very important thing about creating a very good standard film trailer is making sure that the cinematography is to a good standard and the techniques used are very fitting to the genre of the film.  for example on this occasion the shots change from very long and smooth shots of the family together and the film has a very environment in the camera shot. As the mood of the film changes; so does the cinematography of aspect as the camera turns to shot and rugged shots of people.  Furthermore the camera light has dimmed greatly and it is now set in a very dark and dingy environment.

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